Workshop series for Common Goal organisations in SE Asia

Football United, as a part of the Social Enterprise Assist team and Common Goal, delivered a 6-Session virtual social enterprise training series to members from the Southeast Asia Common Goal Regional Network. With support from the UEFA Foundation for Children, social enterprise was realised as a critical step to support the longevity of the organisations and the impact they make in local communities.

Over 6 virtual workshop sessions, participants progressed through the Common Goal Social Enterprise Toolkit in preparation for a final pitch. The toolkit design is progressive, encouraging organisations to first analyse their current capacity, the financial gaps social enterprise may fill, and the assets they may leverage to achieve this. Organisations were then provided with examples of social enterprises and how they can transpire differently across unique global contexts. Using this learning, they facilitated a working group from their organisation to ideate potential enterprise ideas, and over the course of the next workshops, participants explored key elements of enterprise feasibility to test and refine their ideas

Project outcomes included: building public speaking presence of youth leaders in Southeast Asia, strengthening the collaboration and network of the Southeast Asia Common Goal movement, and developing of 6 unique enterprise ideas. Examples include:

· A sport for development-led Farmer Producer Company in rural India to mobilize farmers into Farmer Interest Groups (FIGS) with the purpose of increasing capacity of farmers, providing fair and open space to sell a product, and ensuring access to fairer and remunerative markets

· A sport for development led enterprise that sells hand-made products made entirely by indigenous, rural women using locally sourced, recycled, and up-cycled materials, such as upcycled saris.

The SEA team will now work with the organisations to further develop tier business plans and to identify seed funding to launch their social enterprises.


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